These days many people watch and upload videos to YouTube. Some of these videos are movies that have either recently been released in theaters or that have been in existence for quite some time such as Disney movies. Movies in the movie theater are considered a "Hot" medium according to McLuhan. Movies do not encourage audience participation, and has an "accept what you see" mentality associated with it. The Internet on the other hand is a "Cool" medium. On the Internet people have the opportunity to question motives and share ideas with others in order to gain more insight on a movie. Additionally, the Internet can be used to manipulate movies in order to convey a message or opinion. For example, the link I have posted below is of a YouTube video somebody posted of their favorite Disney movie moments. This video is somebody else's opinion of the best Disney moments that they think are worthy of being shared with the public. What is nice about YouTube is that people can watch your video and then proceed to like or dislike it as well as leave a comment with their own opinion on the subject matter of the video. This encourages people to interact through the Internet and increases participation in that media form. This transformation of taking clips from several different Disney movies and putting them into one video takes away from each movie individually in my opinion because many of the clips are spoilers. However, seeing the clips from several different movies at once may encourage a YouTube viewer to watch a movie they have not seen before, which can work to the advantage of the movie industry.
http://www.youtube.com/watch?v=x4pdRooG-ho
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